The Heart of Hallyu in Gangnam “Kstar Road”
Photo by korea tourism organization
Located in the upscale Cheongdam-dong area of Seoul’s Gangnam district, K-Star Road stands as a must-visit destination for Hallyu enthusiasts. This iconic street pays homage to the flourishing K-pop culture that continues to captivate fans worldwide.
Photo by BTS instagram
A defining feature of K-Star Road is the series of giant artist character sculptures known as ‘GangnamDol.’ These larger-than-life figures represent globally acclaimed K-pop groups such as BTS, EXO, and TWICE. Scattered along the street, the sculptures offer fans a unique opportunity to snap photos with representations of their favorite artists, adding an element of excitement and interaction to the experience.
Photo by koreaTodo
Beyond being a sightseeing spot, K-Star Road encapsulates the essence of Gangnam’s vibrant cultural landscape, encompassing Cheongdam-dong, Apgujeong, and Garosu-gil. The area blends Hallyu culture with high-end shopping and gourmet dining, making it a comprehensive hub for visitors seeking a multifaceted experience. Remnants of K-pop idols’ presence are woven into the fabric of the streets, allowing fans to embark on a personal pilgrimage through the traces left by their idols.
The sophisticated charm of Gangnam, harmonized with K-Star Road’s iconic landmarks, crafts a compelling attraction for Hallyu fans and tourists alike. It solidifies its status as a premier hotspot that seamlessly merges pop culture with urban allure.
Seasonal events and exhibitions are regularly hosted along K-Star Road, offering visitors an immersive dive into the heart of Hallyu.
Plan Your Visit
Address
517, Apgujeong-dong, Gangnam-gu, Seoul, South Korea
Hours
Open year-round (Outdoor Attraction)
Menu Highlights
- GangnamDol Sculptures (BTS, EXO, TWICE, and more)
- Hallyu-Themed Photo Zones
- Surrounding Shopping Districts and Café Streets
Nearest Station
Apgujeong Rodeo Station (Bundang Line)
Exit 2, 3-minute walk